Zeynep Tufekci

How social media took us from Tahrir Square to President Donald Trump

To understand how digital technologies went from instruments for spreading democracy to weapons for attacking it, you have to look beyond the technologies themselves.

[Zeynep Tufekci is an associate professor at the University of North Carolina and a contributing opinion writer at theNew York Times]

YouTube, the Great Radicalizer

[Commentary] It seems as if you are never “hard core” enough for YouTube’s recommendation algorithm. It promotes, recommends and disseminates videos in a manner that appears to constantly up the stakes. Given its billion or so users, YouTube may be one of the most powerful radicalizing instruments of the 21st century. This is not because a cabal of YouTube engineers is plotting to drive the world off a cliff. A more likely explanation has to do with the nexus of artificial intelligence and Google’s business model.

It's the (Democracy-Poisoning) Golden Age of Free Speech

[Commentary] The rules and incentive structures underlying how attention and surveillance work on the internet need to change. But in fairness to Facebook and Google and Twitter, while there’s a lot they could do better, the public outcry demanding that they fix all these problems is fundamentally mistaken. There are few solutions to the problems of digital discourse that don’t involve huge trade-offs—and those are not choices for Mark Zuckerberg alone to make. These are deeply political decisions.

Why ‘Smart’ Objects May Be a Dumb Idea

[Commentary] A fridge that puts milk on your shopping list when you run low. A safe that tallies the cash that is placed in it. A sniper rifle equipped with advanced computer technology for improved accuracy. A car that lets you stream music from the Internet. All of these innovations sound great, until you learn the risks that this type of connectivity carries. The early Internet was intended to connect people who already trusted one another, like academic researchers or military networks. It never had the robust security that today’s global network needs. As the Internet went from a few thousand users to more than three billion, attempts to strengthen security were stymied because of cost, shortsightedness and competing interests. Connecting everyday objects to this shaky, insecure base will create the Internet of Hacked Things. This is irresponsible and potentially catastrophic. It may be hard to fix security on the digital Internet, but the Internet of Things should not be built on this faulty foundation. Responding to digital threats by patching only exposed vulnerabilities is giving just aspirin to a very ill patient. It isn’t hopeless. We can make programs more reliable and databases more secure. Critical functions on Internet-connected objects should be isolated and external audits mandated to catch problems early. But this will require an initial investment to forestall future problems — the exact opposite of the current corporate impulse. It also may be that not everything needs to be networked, and that the trade-off in vulnerability isn’t worth it. [Tufekci is an assistant professor at the School of Information and Library Science at the University of North Carolina]