Want to shop Jennifer Lawrence's film wardrobe? There's an app for that
December 4, 2014
If you’ve ever seen something in a movie you really wanted but didn’t know where to buy, such as Jennifer Lawrence’s outfits in "The Hunger Games," or Vin Diesel’s tank tops in "Fast and Furious 6", TheTake might be able to help.
Founded by a group of engineers and a business graduate, the platform catalogs every purchasable item in a film and links users to retailers that stock the products. When a movie is playing, users can open the mobile app, which listens to the film and identifies the scene. It then pulls up a still image of the scene with all the purchasable items tagged and linked to retailers.
Want to shop Jennifer Lawrence's film wardrobe? There's an app for that