Like it or not, aggregation is part of the future of media

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There’s been a lot of commentary flying around about a recent incident in which The Huffington Post “over-aggregated” a piece from Advertising Age, including a complaint from the original writer, an apology from one of the Huffington Post’s new senior editors, and the suspension of the HuffPo writer responsible for the post. This incident has proven to be another handy stick for traditional media outlets to beat The Huffington Post with, since it has become the poster child for the negative aspects of aggregation. But it doesn't change the fact that aggregation, broadly speaking, is a crucial — and fundamentally valuable — part of the future of media. [Amen!]


Like it or not, aggregation is part of the future of media