Originally published: May 6, 2012
Last updated: May 6, 2012 - 12:57pm
If you thought the $1 billion Instagram buy was big, don’t be surprised by more big buys: Facebook will continue to invest in things that rev up its presence on mobile phones.
That’s one crucial message that Facebook executives are conveying to would-be investors in the company’s roadshow video. “Expect us to invest heavily in our mobile presence, even if mobile monetization is uncertain and will take time,” David Ebersman, the company’s chief financial officer, says toward the end of the 32-minute video. Ebersman said the company was in a heavy investment stage, adding that it had to spend significantly already on building the infrastructure required to accommodate high volumes of data.
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