Consumers Deem TV Most 'Credible' Medium, Online Ranks Third

Despite the rapid rise of online media, television, followed by newspapers and radio, remain the most credible sources of news and information, according to a nationally representative survey conducted by Opinion Research Corp. for online communications marketing and content distribution firm ARAnet. Consumers also reported getting a greater percentage of their news and information (35%) from television, followed by daily newspapers (23.5%). The respondents reported getting just 1.6% of their news and information from magazines.