Political Ads Lead Voters to Internet
Submitted: October 16, 2008 - 8:21pm
Last updated: October 16, 2008 - 8:22pm
Last updated: October 16, 2008 - 8:22pm
Source:
Multichannel News
Author:
Larry Barrett
A survey conducted last month by the Cabletelevision Advertising Bureau (CAB) found that while 80% of voters said they first learned about political candidates on television, most used the ads only as a starting point for launching their own candidate assessment online.
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