Cable Gets Biggest Ratings' Lift From Time-Shifting: Nielsen

Nielsen ranked TV shows by percentage increase in household rating due to time-shifting and total gain in household audience due to time-shifted playback. Only 3 of the top ten shows on the ratings gain list appear on broadcast TV. There weren't any cable programs among Nielsen's top 10 list of shows with the biggest increases in actual audience from time-shifted playback. Fox's American Idol on Tuesdays, which scores a 2.15 million gain in households, is first by this measure.