Last updated: February 21, 2008 - 1:52am
WIRELESS CARRIERS SET STRICT DECENCY STANDARDS FOR CONTENT
[SOURCE: Wall Street Journal, AUTHOR: Amol Sharma amol.sharma@wsj.com]
As music and video programming becomes widely available for cellphones, major U.S. wireless carriers are quietly setting strict decency standards for their content partners in an effort to stave off criticism from customers and regulators. Many of the rules go far beyond those set by federal regulators for television and radio. The rules, which bar sexually explicit or graphic content, have sparked concern among media providers. Some have already been forced to alter or remove hip-hop ringtones, video clips or other material that wireless operators considered offensive. The wireless industry trade group, CTIA-The Wireless Association, issued broad content guidelines in November, but largely left it to the carriers to implement their own policies.
http://online.wsj.com/article/SB114610320218937216.html?mod=todays_us_marketplace
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