Ad Experts Talk-Up Google's Obama Appointment

President Barack Obama's move to create a transparent and tech-savvy administration will put Google product manager Katie Jacobs Stanton in the driver's seat as "director of citizen participation" in March. Search engine optimization gurus, industry experts, ad agency executives and Wall Street analysts provided insight on the move. Danny Sullivan, search engine optimization guru at Search Engine Land, said having someone like Stanton who knows Google's products and services may prompt the Obama administration to further adopt them. The Obama administration has already begun to rely on some Google tools. Stanton--a group product manager at Google who co-founded the company's election team--worked on Google Moderator, a tool the public used to submit questions during the presidential debates.