Nielsen: 2.8 Million DTV Homes Still Unready


Author: John Eggerton

Nielsen says there are approximately 2.8 million homes still unready for Friday's switch to digital-only television broadcasting. Minorities and lower-income families are the least ready, while seniors, one of the target populations of DTV education efforts, continues to defy predictions by being the most ready group. The good news is that unreadiness figure has been cut in half since February, when all full-power stations were initially mandated to shut off their analog signals.

Ratings

Recommendation:
3
Informative:
0
Accuracy:
0

Login to rate this headline.