One in Three Internet Users Visited a Newspaper Site in June

A little more than one-third of all Internet users visited a newspaper Web site in the month of June -- some 70.3 million unique users, according to the Newspaper Association of America. Nielsen Online provided the data to the NAA and since the Web metrics firm vastly expanded its panels effective in June, the NAA is not providing figures for prior periods. Page views to newspaper Web sites totaled 3.5 billion in June. The monthly average time spent per total unique users was 2.7 million minutes or 38 minutes and 24 seconds per person. Nielsen defines "time per person" as the average time spent over the course of a month.