Comcast, NBC aim to ease feds' concerns


Author: Cecilia Kang

Apparently, a merger between Comcast and NBC Universal, expected to be announced by Thursday, would probably come with concessions aimed at forestalling a drawn-out federal review of the deal. In previous major media mergers, companies have agreed to preserve local news coverage and grant competitors access to content, for example. Sources familiar with the Comcast-NBC Universal talks said such promises would probably be announced with the merger. The $30 billion transaction would significantly reshape the media landscape by giving the nation's largest cable and broadband Internet provider control over content that makes up one out of five TV viewing hours, according to some analysts. NBC owns Universal Studios, theme parks, shows such as "The Biggest Loser" and "Heroes," and cable channels such as USA Network, Bravo and CNBC. Although no regulation prevents ownership of a broadcast station and cable assets in the same market, such combinations would probably raise concerns. Regulators conceivably could force Comcast to sell its broadcast or cable stations in the same region as a condition of approval. Another area expected to draw regulatory scrutiny is online video distribution. Comcast hopes to expand its offerings by acquiring NBC's content. Either the Federal Trade Commission or Justice Department will review whether the deal is anti-competitive, and the Federal Communications Commission will examine how the deal affects consumers.

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