Virgin to make some landline-to-mobile calls free

Virgin Media is to be the first UK phone operator to let its customers make free calls from their landlines to some handsets. From 1 April, all Virgin's four million home phone customers will be able to call any Virgin Mobile handset without charge, mirroring the free mobile-to-landline calls that are included in the company's mobile tariffs. Virgin Media offers four branches of service to its customers: landline, mobile, broadband and television. According to the company, 10 percent of its landline customers subscribe to the 'quad-play' package of all four services.