Station Revenues Down $5.5 Billion From 2006-09

According to SNL Kagan, between 2006 and 2009, TV station revenues were down over five and a half billion dollars -- from $24.6 billion to under $19 billion. By 2013, Kagan predicts TV station revenues will only have recovered about half of that drop, to $21.7 billion. Kagan predicts increases in retransmission fees and online revenues, while still only a relatively small fraction of the total pie, will lead to a healthier future. According to its predictions, retrans revenues are expected to increase from just one percent of the total in 2006 to 9% in 2013, with online increasing from 2% to 7%.