Protecting Online Profiles

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Recommendation #14

FCC Chapter: 4.14

Status: In progress

Congress, the Federal Trade Commission (FTC) and the Federal Communications Commission (FCC) should consider clarifying the relationship between users and their online profiles.

In particular, several questions need to be addressed:

  • What obligations do firms that collect, analyze or monetize personal data or create digital profiles of individuals have to consumers in terms of data sharing, collection, storage, safeguarding and accountability?
  • What, if any, new obligations should firms have to transparently disclose their use of, access to and retention of personal data?
  • How can informed consent principles be applied to personal data usage and disclosures?

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