Murdoch Says Newspaper Publishers Must Stand Up to Google, Bing

Rupert Murdoch, chairman and chief executive officer of News Corp., said newspaper publishers should prevent search engines like Google Inc. and Microsoft Corp.'s Bing from displaying full articles for free.

"It's produced a river of gold, but those words are being taken mostly from the newspapers," Murdoch, 79, said yesterday at a taping of "The Kalb Report" at the National Press Club in Washington. "I think they ought to stop it, that the newspapers ought to stand up and let them do their own reporting." Murdoch, who publishes the Wall Street Journal and Times of London, said news aggregators should be able to display only a headline, a couple of sentences and the option to subscribe to the publication. News Corp., based in New York, has started charging consumers for access to some of its newspapers' Web sites, emulating the subscription model of the Wall Street Journal online.