Originally published: May 10, 2010
Last updated: May 10, 2010 - 2:40pm
Facebook privacy settings are eroding. But the scope and speed of that transformation has happened fairly quietly--maybe because we've never before had an infographic that lays all the changes out. This chart shows that Facebook has transformed itself in the last five years from a service were privacy was an opt-out feature, to one where privacy is opt-in. As any behavioral economist will tell you, that single difference can massively affect the choices people make. Facebook might easily claim, "Hey! You can change things as you wish!" But in fact, they've created a massive shift in the privacy settings of Facebook as a whole. Why would they make those changes? The less privacy there is in general, the more irresistible Facebook becomes, because you can snoop on other people far more. And figure out exactly what to sell them.
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