Joint Strategic Plan to Combat Intellectual Property Theft

Now, more than ever, we need to protect the ideas, artistry, and our reputation for quality, provide our businesses with the incentives to make each new product better, reduce crimes related to intellectual property infringement and keep dangerous counterfeits out of our supply chain to protect our citizens. Strong intellectual property enforcement will help us to accomplish that.

The Obama Administration has always embraced the free flow of information, online collaboration, and fair use by average citizens, which are also helping to advance our society and economy every day -- this strategy does not target legitimate and legal activity. The Administration is technology-neutral, using both proprietary and open source platforms on the web and all content on WhiteHouse.gov is public domain, making it an active participant in the online communities of the 21st Century. The strategy contains more than thirty concrete recommendations for improvement, falling into six main categories. First, we will lead by example. Specifically, we will work to ensure that we do not mistakenly purchase or use illegal products. Second, the strategy underscores that this Administration supports transparency. That includes transparency in our development of enforcement policy, information sharing, and reporting of law enforcement activities at home and abroad. Third, we will improve coordination and thereby increase efficiency and effectiveness of law enforcement efforts at the Federal, state and local level, of personnel stationed overseas and of our international training efforts. Fourth, we will work with our trading partners and within international organizations to better enforce American intellectual property rights in the global economy. In that regard, we will initiate a comprehensive review of current efforts in support of U.S. businesses that have difficulty enforcing their intellectual property rights in overseas markets, with a particular focus on China. Fifth, we must secure our supply chain.

To achieve this most important goal, we will take a close look at the unique problems posed by foreign-based websites and other entities that provide access to counterfeit or pirated products, and develop a coordinated and comprehensive plan to address them. We will make sure our law enforcement has the authority it needs to secure the supply chain and also encourage industry to work collaboratively to address unlawful activity on the Internet, such as illegal downloading and illegal Internet pharmacies. Sixth, and finally, we will make sure we spend your money wisely, a process we have already begun. To do that, we have, and will continue to collect and track the amount of money we spend on intellectual property enforcement per year. We will use this information to map out the most effective way to fight this theft.