Your New Sunday Tribune?
Originally published: September 2, 2010
Last updated: September 2, 2010 - 7:12pm
[Commentary] When I describe the Tribune's top-secret project, everybody makes the same snarky comment.
The Tribune is designing a weekly edition that it will offer subscribers for a surcharge. The premium content will consist of long, thoughtful reporting and commentary-local in its focus-on the news and cultural affairs. The inevitable comment is this: That's what the Tribune is already supposed to be doing. Once upon a time perhaps it did. But the abbreviated coverage a diminished staff has been offering readers since Sam Zell took over has cleared out plenty of room for the Tribune to create a new product that's a quantum improvement. The Tribune is calling this new product by a rich and ancient name, Five Star-signifying the final edition, the one with the ball scores and theater reviews, the one a big city wakes up to in the morning. Sources tell me the Trib hopes to roll it out in January.
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