Originally published: September 7, 2010
Last updated: September 7, 2010 - 2:42pm
Google CEO Eric Schmidt: "Our new definition of Google, we're trying to get you something fast - never underestimate the importance of fast. Ultimately, search is not just the web but literally all of your information - your email, the things you care about, with your permission - this is personal search, for you and only for you. The next step of search is doing this automatically. When I walk down the street, I want my smartphone to be doing searches constantly - 'did you know?', 'did you know?', 'did you know?', 'did you know?'. This notion of autonomous search -- to tell me things I didn't know but am probably interested in, is the next great stage - in my view - of search."
Two thoughts occur -- 1) Android is already a considerable power hog without searches being performed at every footstep; 2) if Google can increase searches to this incredible frequency, can it also ramp up search advertising in lockstep.
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