Originally published: October 21, 2010
Last updated: October 21, 2010 - 9:09pm
Nearly 70 percent of Americans still watch their favorite television shows at the time they are broadcast, and only 16 percent record them to watch at a later date, a Marist College poll found.
9% of respondents watched their shows online and seven percent do not watch TV at all. Nearly 80 percent of Americans over 45 years-old watch TV traditionally -- as it is broadcast over the air or on cable or satellite networks -- while that figure falls to 56 percent for people under 45, the poll found. More younger Americans watched TV online or record it through Digital Video Recorder (DVR) than older Americans. The poll's findings highlight the use of DVR technology and the Internet as alternative ways to watch TV and, in some cases, reduce exposure to TV advertisements.
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