Starbucks Pushes Mobile Payments Into the Mainstream


Source: GigaOm
Author: Ryan Kim
Location:
Starbucks, 2401 Utah Ave. South, Seattle, WA, 98134, United States

Starbucks is taking mobile payments nationwide with the rollout of payments by smartphone at more than 7,500 locations.

The payment system builds off a limited trial from last year and has the potential to push mobile payments into the mainstream on a national scale. The system, which Starbucks claims is the largest mobile payment program in the country, works through a Starbucks Card Mobile App, available for iPhone and BlackBerry handsets. The app, which is loaded up with a user’s funds via PayPal or a credit card, displays a barcode which the register processes. After a user waves their phone at a Starbucks register for payment, the funds are subtracted from their Starbucks account.

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