Social media not so hot on the Hill

While the explosion of social media on the Hill has become an excellent way for lawmakers to get their message to constituents, digesting the messages coming in has become a tedious, time-consuming effort that yields little payoff, staffers say. Despite the complaints simmering among the faces behind congressional Facebook pages and Twitter accounts, social media maintenance is a task that’s here to stay, at least for the foreseeable future. The biggest problem with social media, aides say, is that it’s nearly impossible to identify anyone.