Politicians fall behind in cyberspace race

POLITICIANS FALL BEHIND IN CYBERSPACE RACE
[SOURCE: Reuters, AUTHOR: Peter Griffiths]
Politicians are lost deep in cyberspace, struggling to reach a new generation of tech-savvy voters through blogs, social networking sites and video-sharing. There is a sense it is mostly one-way traffic -- from "them" to "us" and analysts say politicians need to expand their online ambitions towards interactivity and user-generated content. To reach an electorate bombarded with messages from the new and old media, politicians will have to make more use of online journals or blogs, and sites such as Facebook and MySpace. They also need to move into video-sharing sites and forums where ideas and policies can be challenged online.
http://www.reuters.com/article/internetNews/idUSL1319545220070418