Music industry tries carrot after years of stick

MUSIC INDUSTRY TRIES CARROT AFTER YEARS OF STICK
[SOURCE: Reuters, AUTHOR: Kate Holton]
Away from the headlines of job losses, grumbling artists and falling global sales, the music industry is trying new business models to boost digital sales and offset the decline in CDs. At the annual industry meeting on the French coast this week, Janus Friis, who once terrified the media industry with file-sharing network KaZaa, told the Midem conference that the industry was beginning to move from the "stick" to the "carrot" approach, citing legal online services Last.fm and Imeem as leading examples.
http://www.reuters.com/article/technologyNews/idUSL2734632920080128