Obama Is Catching Up to McCain In Television-Ad Spending

In the three weeks since Barack Obama launched his first general-election television ad he has all but erased John McCain's three-month headstart in ad spending on the airwaves. The McCain campaign has spent more, with an estimated $15 million spent on TV since late March, according to figures compiled by TNS Media Intelligence/Campaign Media Analysis Group. But since June 20, Sen Obama has spent an estimated $11 million. The Obama campaign has increased ad spending to $650,000 a day, exceeding the $175,000 daily rate of the McCain team, according to media analyst Evan Tracey, the chief operating officer at CMAG. "At that speed, Obama will have caught up by next week," Mr. Tracey said.
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