ESPN's Internal Watchdog Slams Network's LeBron James Special
ESPN's internal journalism watchdog sharply criticized the cable-sports network for what he said were ethical missteps in its recent broadcast of a TV program devoted to basketball star LeBron James.
In a column on ESPN's website, the ombudsman harshly criticized ESPN for over-hyping its coverage of James, for failing to explicitly disclose to viewers the ties between James and ESPN, and for what he said was an effective payment for a news story - which is typically considered improper for journalists. "ESPN made some major mistakes handling the entire affair," said Don Ohlmeyer, the journalism watchdog, or ombudsman. "ESPN should never have traded [advertising] inventory for access or allowed a subject to select his inquisitor."