January 2013

Unions, Hollywood open to bankrolling Obama’s advocacy arm

Labor unions and Hollywood donors are open to bankrolling Organizing for Action, the outside group that has been formed in support of President Obama’s second-term agenda.

Even if corporate cash stays on the sidelines, Organizing for Action has a number of donor bases that it can tap for cash, including Hollywood stars and executives. “While donors are still catching their breath from the election, we expect they will be very generous in support of the president’s ambitious agenda,” said Kevin Ryan with Andy Spahn & Associates, a Los Angeles-based consulting firm that works with Hollywood donors. The entertainment industry was a fundraising juggernaut for Obama during his reelection campaign, and has shown a willingness to make the six-figure donations that are the lifeblood of outside groups.

Video ads growing at fastest rate on Web as TV-viewing habits change

Internet video ads, long a sideshow in the online advertising market, are gaining in importance to marketers and Web publishers as they look to capitalize on consumers' changing viewing habits and tap a $70 billion television market.

The ever-expanding array of gadgets that display online video, from tablets to Internet-connected TVs and DVD players, along with technology such as social media that facilitates distribution, has spurred new interest. The growing trend means websites like Google' YouTube, Yahoo, AOL and Hulu have a better shot at tapping the mother lode of television advertising budgets, though video ads have a long way to go before they become as dominant a part of the marketing landscape as TV ads. Research firm eMarketer says video is the fastest growing form of online advertising, with spending increasing 46 percent last year, and outpacing popular formats such as search ads and display ads.

Netflix's Hastings: Online steering TV's future

The future of television will be driven by Internet networks, and traditional cable TV companies will inevitably morph into Web-based content providers, Netflix CEO Reed Hastings predicted.

The flexibility of Internet programming is already attracting content creators, and even online video providers are getting into the production game themselves, Hastings said during a meeting at POLITICO as part of a D.C. swing to promote his company’s Washington-based TV series, “House of Cards.” “What we’ll see in the Internet is most cable networks will become Internet networks — we’ll still call ESPN a cable network, but it’ll be mostly delivered over the Internet in 10 or 20 years. The fundamental advantage of the Internet is individualization, control, being able to watch on any screen. It’s just a much better technology substrate for video.” Personalized advertising streams will help drive the move to the Web, Hastings said, as will the roll-out of very high-speed broadband networks. But just as cable networks grew from running others' content to also commissioning their own, the TV and movie distributor is following the same path.

2-1-1 to Eliminate Health Disparities

2-1-1 is a three-digit telephone information and referral service that connects mainly low-income, unemployed and uninsured people to health and social service agencies available in their communities. Currently, the national 2-1-1 system reaches over 90% of the entire U.S. population and is accessible in all 50 states, the District of Columbia and Puerto Rico. It is used heavily, with 16-17 million telephone interactions (and almost as many web inquiries) nationwide every year. Across the country, knowledge of the service is growing and the number of people calling 2-1-1 is increasing dramatically every year.

China anger at EU telecoms demands

Europe’s top trade official has demanded a bigger share of the Chinese market in telecoms network equipment in an increasingly heated dispute that risks escalating into a full-blown trade war.

Chinese diplomats privately complained about the EU’s demands this week with at least one EU capital, expressing frustration at what they believed were unreasonable – and possibly illegal - demands, officials and diplomats said. They claimed that Karel De Gucht, the trade commissioner, requested that EU suppliers be given a 30 per cent share of China’s telecoms market in return for dropping a highly contentious EU investigation into alleged subsidies to Chinese companies. Gucht also insisted that the Chinese companies, Huawei Technologies and ZTE Corp, raise the price of their exports by 29 per cent as part of the agreement, these people said. The row is expected to come to a head on Feb 1 when top Chinese meet De Gucht in Brussels.

A New Target for Google Maps: The Streets of North Korea

North Korea may be the world’s most shrouded country, but on Jan 29 Google Maps lifted the veil just a little, uploading a map of the police state complete with street names in the capital.

The new map, built with the help of what Google called “a community of citizen cartographers,” provides people who normally visit the site for driving directions with a peek at places they previously may only have read about, probably in news articles about the North’s nuclear program or its devastating food shortages. The map of Pyongyang, the capital, shows all sorts of landmarks — the tower that celebrates the country’s self-reliance doctrine of Juche and Kim Il-sung Square, where military parades are held — as well as hotels, schools and hospitals. Users can zoom in and post comments and photos; the map also includes what the site suggests are four gulags, marked as gray splotches. The map is still empty in most areas of the country, but is much more detailed than the one that was on the site until Jan 29, which was mostly blank.

Fighting for Internet Freedom: Dubai and Beyond

Subcommittee on Communications and Technology
House Commerce Committee
February 5, 2013
10:30 a.m.
http://energycommerce.house.gov/hearing/fighting-for-internet-freedom-du...

Background Memo

H.R. ___, Discussion Draft on Internet Governance

Witnesses:
Commissioner Robert McDowell
Federal Communications Commission

Ambassador David A. Gross
Former U.S. Coordinator for International Communications and Information Policy
U.S. Department of State

Ms. Sally Shipman Wentworth
Senior Manager, Public Policy
Internet Society

Mr. Harold Feld
Senior Vice President
Public Knowledge



State Promotes Open Access to Educational Materials in Arabic

The State Department launched the Open Book Project, an initiative designed to promote and create open-access Arabic language educational resources.

State’s Bureau of Near Eastern Affairs is working with the Arab League Educational, Cultural and Scientific Organization to create open access educational resources with a specific focus on science and technology oriented materials.

The Open Book Project will:

  • Support the creation of Arabic-language Open Educational Resources and work to translate existing material.
  • Help distribute the materials free of charge through partners.
  • Train governments, teachers, students and individuals looking to use these resources.
  • Promote and raise awareness of open educational resources.

Additional Steps Needed to Address Overlap in International Broadcasting

Nearly two-thirds of the Broadcasting Board of Governors (BBG) language services -- offices that produce content for particular languages and regions -- overlap with another BBG service by providing programs to the same countries in the same languages.

GAO identified 23 instances of overlap involving 43 of BBG's 69 services. BBG officials noted that some overlap may be helpful in providing news from various sources in countries of strategic interest to the United States; however, they acknowledged that overlap reduces the funding available for broadcasts that may have greater impact. BBG budget information indicates that BBG spent approximately $149 million in fiscal year 2011 to maintain language services broadcasting in the same countries and languages -- nearly 20 percent of its total appropriations. However, BBG has not estimated the potential savings and efficiencies from reducing unnecessary overlap. Further, BBG's annual language service review -- its primary means of prioritizing broadcast languages and planning resource allocations -- does not systematically consider the cost and impact of overlap. As a result, BBG may be missing opportunities to reduce overlap as appropriate, strengthen impact, and improve BBG entity coordination. GAO recommends that BBG systematically consider in its annual language service reviews (1) the cost and impact of overlap among BBG entities' language services and (2) the activities of other international broadcasters. BBG agreed with GAO's recommendations and reported taking initial steps to implement them.

FCC Announces Details For January 31, 2013 Telemedicine Demonstration

The Federal Communications Commission announced details for a January 31, 2013 telemedicine demonstration by Georgia Telehealth Partnership, in conjunction with an FCC staff presentation at the Open Commission meeting earlier that day regarding the FCC’s ongoing work to expand broadband access and spectrum availability for health care uses.

Telemedicine and telehealth applications can improve the quality of health care delivered to patients in rural areas, generate savings in the cost of providing health care, and reduce the time and expense associated with travel to distant locations to receive or provide care. The demonstration will include a simulated patient examination with the Coffee Regional Medical Center in Bacon County, Georgia, a participant in the Rural Health Care Pilot Program. The demonstration will be followed by audience questions and comments.

The demonstration will highlight some of the technology applications that will be enabled by FCC initiatives. In particular, the FCC created the Rural Health Care (RHC) program to improve access to communications services for eligible health care providers. In December 2012, the Commission reformed and streamlined this program, creating a new, efficient Healthcare Connect Fund. Healthcare Connect will expand health care provider access to broadband, especially in rural areas, and encourage the creation of state and regional broadband health care networks. The new program will continue to help health care providers obtain broadband to implement telemedicine and telehealth applications.