Cable Rolls Out Ad Campaign, Views On Video Franchises
February 1, 2006
[SOURCE: Technology Daily, AUTHOR: Drew Clark]
The National Cable and Telecommunications Association rolled out a new multimillion dollar television and print advertising campaign designed to showcase the industry's hardscrabble roots and its "honorable" and entrepreneurial role in the nation's culture and economy. The campaign, dubbed "A Great American Success Story," attempts to showcase positive attributes about the cable industry. It lays the groundwork for a long-ranging role in telecommunications policy debates.
http://www.njtelecomupdate.com/lenya/telco/live/tb-CRHC1138737666293.html
See NCTA: http://www.ncta.com/press/press.cfm?PRid=659&showArticles=ok
Cable Rolls Out Ad Campaign, Views On Video Franchises