Concern about FCC's planned privacy rules vote

The Federal Communications Commission is expected Oct 27 to vote on new rules on how Internet service providers (ISPs) can use customer data. Consumer privacy over ISPs' broadband networks came under the purview of the FCC after the agency's adoption in 2015 of network neutrality or Open Internet rules. More than nine out of 10 adults (91%) agree or strongly agree consumers have lost control of their personal data and its use, according to a Pew Research Center report out in Sept. But its updating of Internet consumer privacy rules has vast repercussions when it comes to the accumulation of consumer data profiles and their possible use in advertising and marketing. Companies such as AT&T, Comcast, Google and Verizon have argued the FCC's rules should dovetail with those of the Federal Trade Commission, which handles consumer privacy on Web sites, in apps and any other Net destination.