Introducing ‘Fiberhoods’: untapped opportunities for broadband investments

Right now, fiber-to-the-home providers have a unique opportunity to become market leaders in small cities, large towns, and high population density rural areas where cable modem currently is the only option. We call these areas “fiberhoods” because they are neighborhoods large enough to support a privately funded fiber deployment but small enough that the incumbent cable provider is not motivated to upgrade on their own. The first company to deploy fiber to such a market typically captures the majority of customers in short order. The ideal fiberhood has:

• No existing fiber
• High population density
• A large footprint