May 2008

FCC Chairman at All Things Digital

The Wall Street Journal's Walt Mossberg opened a session of D: All Things Digital Conference with an angry tirade against the s-s-s-low state of broadband in the United States. The target of his wrath was Federal Communications Commission Chairman Kevin Martin. Mossberg asked, "You are the head of the FCC. How have you allowed this to happen?" Chairman Martin replied, "I am not sure I am solely responsible." "We spend $6 billion a year on infrastructure for telephone networks. I think we need to move that to subsidized broadband."
http://blogs.reuters.com/mediafile/2008/05/29/uncle-walt-bends-fcc-chair...

* FCC Chairman Martin Says He Still Supports Subsidized Broadband (Dow Jones)
http://www.nasdaq.com/aspxcontent/NewsStory.aspx?cpath=20080529\ACQDJON200805291709DOWJONESDJONLINE000965.htm&&mypage=newsheadlines

Internet Network Companies Say Bandwidth Gap is Growing

The gap between those with low-speed Internet access and those with high-speed access is growing larger by the day. That’s according to The Fiber-to-the-Home (FTTH) Council, a coalition of more than 160 Internet network companies, which met on Capitol Hill on May 22 to discuss bandwidth issues and the ways to address them. With more content and service providers demanding more bandwidth every day to deliver movies, TV shows and other media, the pipelines are getting clogged, FTTH members agreed. “We all recognize the torrid growth of bandwidth-intensive video and applications on the Internet,” said Erik Klinker, chief technical officer of BitTorrent, the No. 1 peer-to-peer service provider in the world. “… It is crucial we work with the networking community to understand which practices that will preserve a superior end-user experience.” Klinker suggested that more streaming options, instead of direct downloads, would help free up bandwidth.
http://www.homemediamagazine.com/news/html/breaking_article.cfm?article_...

Character and the Primaries of 2008

If campaigns for president are in part a battle for control of the master narrative about character, Sen Barack Obama (D-IL) has not enjoyed a better ride in the press than rival Sen Hillary Clinton (D-NY), according to a new study of primary coverage by the Pew Research Center’s Project for Excellence in Journalism and the Joan Shorenstein Center on Press, Politics and Public Policy at Harvard University. From January 1, just before the Iowa caucuses, through March 9, following the Texas and Ohio contests, the height of the primary season, the dominant personal narratives in the media about Sens Obama and Clinton were almost identical in tone, and were both twice as positive as negative, according to the study, which examined the coverage of the candidates’ character, history, leadership and appeal—apart from the electoral results and the tactics of their campaigns. The trajectory of the coverage, however, began to turn against Obama, and did so well before questions surfaced about his pastor Jeremiah Wright. Shortly after Clinton criticized the media for being soft on Obama during a debate, the narrative about him began to turn more skeptical—and indeed became more negative than the coverage of Clinton herself. What’s more, an additional analysis of more general campaign topics suggests the Obama narrative became even more negative later in March, April and May. On the Republican side, John McCain, the candidate who quickly clinched his party’s nomination, has had a harder time controlling his message in the press. Fully 57% of the narratives studied about him were critical in nature, though a look back through 2007 reveals the storyline about the Republican nominee has steadily improved with time.
http://www.journalism.org/node/11266

Obama Spent $3.47 Million on Online Advertising

Sen Barack Obama's campaign spent at least $3.47 million on online advertising related purchases between January and April. Google received most of those dollars. The search giant scored over 82 percent of money spent on online media buys for Obama campaign this year through April, according to information compiled from Federal Election Commission filings. More than $2.8 million was paid to Google, as listed by Obama for America in its itemized FEC reports. After spending about $640,000 in January on online advertising, the campaign pumped its online ad budget up to over $1.9 million in February. Expenditures tapered to about $888,000 in March. Filings show spending of only around $234,000 in April. However, previous monthly reports suggest more April online ad payments will be reported in the future; Google didn't even appear in April spending data supplied by the campaign.
http://www.mediaweek.com/mw/content_display/news/digital-downloads/searc...

Stations’ Political Ad Bounty Isn't Over Yet

The Democratic race for president may be nearly over, but there are signs its conclusion will kick off a new flurry of political advertising, pushing this year’s record spending even higher. That’s good news for television stations, which are struggling with revenue declines, and it breaks the customary pattern of a political spending lull that normally occurs prior to party conventions. The candidates have strong motivations to step up spending. Republican nominee Sen. John McCain may need to separate himself from the current Republican office holder in the face of Democratic attacks that portray him as a clone of President George W. Bush. And Sen. Barack Obama, who leads in the Democratic race, needs to introduce himself and his policies nationally. Those factors and others are likely to combine to bring an unprecedented airing of presidential advertising throughout the summer, according to Democratic and GOP consultants. Political spending on the 2008 presidential race could top $800 million, up from $650 million in 2004, according to research firm TNS Media Intelligence.
http://www.tvweek.com/news/2008/05/stations_political_ad_bounty_i.php
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Commissioner Tate Applauds qubo Adoption on Nutritional Guidelines

In addition to providing family friendly programming, qubo recently adopted specific nutrition standards to guide their decisions regarding advertisements directed at children. "I appreciate qubo's continued dedication to the goal of reducing the national epidemic of childhood obesity," said Commissioner Tate. "They have dedicated significant resources to the development of these nutrition guidelines, with the realization that filtering out unhealthy messages will truly improve - and possibly even save - our children's lives." Qubo programs will contain advertisements only for foods and beverages that meet established dietary limits on fat, sugar, and calories. Qubo is a member of the Ad Council's Coalition on Healthy Children and the FCC's Joint Task Force on Childhood Obesity.
http://hraunfoss.fcc.gov/edocs_public/attachmatch/DOC-282525A1.doc

FCC Publishes DTV Transition Education Order

The Federal Communications Commission said Thursday that its order revising digital-TV-transition information requirements for consumer-electronics manufacturers and telecommunications carriers was published in the Federal Register, meaning it is official. The agency reminded the affected parties that the new rules take effect May 30. Under the order, manufacturers have to include DTV-transition information along with TV sets, digital-video recorders and set-top boxes, including cable set-tops that do not contain or rely on a TV receiver. That last item, the FCC said, was included "to counter consumer confusion about the functioning of such boxes in light of the over-the-air digital transition." Telecommunications companies also now must include DTV-transition information in monthly communications to their low-income customers.
http://www.broadcastingcable.com/article/CA6565219.html?rssid=193

Minority Groups Target Undbundling

Minority business groups that have historically opposed retail cable a la carte said wholesale program unbundling will be equally "devastating" for program diversity. In a letter to Federal Communications Commission Chairman Kevin Martin and the other commissioners, more than one-dozen groups ranging from the National Congress of Black Women to the National Gay & Lesbian Chamber of Commerce argued, as they did on retail a la carte, that program bundling increases the availability of minority-targeted programming, which boosts investment, which "yields a higher-quality product." Program unbundling -- which would require cable programmers to offer channels individually, as well as in bundles -- would "strike a deadly blow at this virtuous cycle by eradicating the benefits of bundling," the groups said. They also took aim at a suggestion by Chairman Martin that one unbundling model might be to require channels above a certain per-subscriber price -- say 75 cents or $1 -- be sold individually as a way to lower cable prices and increase cable-operator control over their channel lineups.
http://www.broadcastingcable.com/article/CA6565106.html?rssid=193

Digital TV Switch to Wipe Out Your Portable TV?

The Columbus Dispatch reports that current battery-powered TVs will likely not be able to display new digital signals when the nation switches to Digital TV on February 17, 2009. Like other analog sets, your portable TV would need a digital converter box to convert the digital signals to analog so you could continue to watch television. However, it appears that no one is making a portable converter box that would operate with current portable TVs.
http://www.tvpredictions.com/portabletv052908.htm

FCC DTV Consumer Education Workshop on DTV Converter Boxes

The Federal Communications Commission has announced that, on Thursday, June 19, 2008, it will hold a Digital Television (DTV) Consumer Education Workshop. The Workshop will begin at 10:00 a.m. and end at approximately 2:00 p.m., and will address issues related to DTV converter boxes for analog television sets that receive signals over-the-air. Specifically, the Workshop will explain how to connect DTV converter boxes to analog television sets and will discuss the converter boxes' features, including closed captioning and parental controls. Several manufacturers and vendors will display their DTV converter boxes and be available to answer questions about them.
http://hraunfoss.fcc.gov/edocs_public/attachmatch/DOC-282481A1.doc