August 2009

TV audiences are growing older

The networks still preach adults 18-49, but the Big Three are all expected to post median ages above 50 this fall -- with Fox not too far behind. According to a recent study by former Magna Global EVP Steve Sternberg, the broadcast networks as a whole have once again grown older than ever. The five broadcast nets' average live median age this year -- in other words, not counting DVR usage -- was 51. That's a whopping 8-year uptick from 10 years ago, when the nets' median age was 43. In comparison, the median age of TV households has grown much less from 1998-1999 to 2008-2009, to 38 from 36. On the cable side, major nets haven't experienced the same problem -- and some have actually seen their median ages decline in recent years. If there was any silver lining for the nets, it's that DVR usage attracted a much younger audience, helping temper their shows' median ages somewhat. According to Sternberg, even though the nets' live median age now averages out at 51, their combined median age plummets to just 40 during DVR playback.

Strong Demand for Broadband Stimulus Funds

On August 27, the Commerce Department's National Telecommunications and Information Administration (NTIA) and the Department of Agriculture's Rural Utilities Service (RUS) announced that they received almost 2,200 applications requesting nearly $28 billion in funding for proposed broadband projects reaching all 50 US states and territories and the District of Columbia.

Applications came in from a diverse range of parties including state, local, and tribal governments; nonprofits; industry; anchor institutions, such as libraries, universities, community colleges, and hospitals; public safety organizations; and other entities in rural, suburban, and urban areas.

"Applicants requested nearly seven times the amount of funding available, which demonstrates the substantial interest in expanding broadband across the Nation," said Lawrence E. Strickling, Assistant Secretary for Communications and Information and Administrator of NTIA. "We will move quickly but carefully to fund the best projects to bring broadband and jobs to more Americans."

"The overwhelming response we received underscores the extensive interest in expanding broadband across the country. Rural communities clearly recognize that broadband can expand their economic opportunities and create jobs," said Jonathan Adelstein, Administrator, Rural Utilities Service, USDA. "The Obama Administration's goal is to target funds to serve areas of greatest need. The big demand for loans as well as grants demonstrates that we can leverage private investment with USDA's $2.5 billion to deliver the greatest bang for the taxpayers' buck."

This is the first round of American Recovery and Reinvestment Act funding aimed at expanding broadband access and adoption to help bridge the technological divide and create jobs building Internet infrastructure, with $4 billion available through loans, grants, and loan/grant combinations.

Two Firms Seek Federal Help for Internet in Northern Virginia

The growing number of Internet users in western Loudoun County (LA) has been slowing connections on laptops and smartphones, technology experts say. Busy wireless networks are bogging down the telecommunication towers, said Marty Dougherty, chief executive of Roadstar Internet, a Leesburg-based high-speed Internet service provider. Greater Internet capacity is needed "now with the advent of YouTube and iTunes and everything that people are using the Internet for," he said. "The old feeds that came into those towers are nowhere near adequate," Dougherty said. "At some point, you reach a wall." Dougherty said he hopes to tear down that wall in an effort to boost Internet speed and reliability. His company teamed up with NOVEC Solutions and has applied for a federal stimulus grant to expand broadband service in western Loudoun.

High Bid No Problem for Connected Nation in Florida -- It Wins Anyway

Imagine a state is going through a bidding process for a contract. It happens all the time. The factors that normally are taken into account are price, experience, that type of thing. Under normal circumstances, then, a bid with a high price and no experience in a given state might well lose to another bid with a lower price and lots of experience in a state. Unless, of course, the high bidder with no experience is Connected Nation. Then, as the Florida Department of Management Services showed last month, all bets are off. Last month, the state agency awarded the state contract for broadband mapping to Connect Florida, the newly established affiliate of Connected Nation. According to the Florida agency, Connected Nation's project cost will be around $7.1 million. On the other hand, the cost submitted by the second-place bidder, ISC of Tallahassee was half that - around $2.8 million.

What kind of FCC will this be?

On Thursday, the new Federal Communications Commission held its first meeting with a full complement of five commissioners. So, what kind of FCC will this be? Officials from public interest groups, representatives from carriers and technology companies and former FCC officials said that while it's too early to tell how the FCC might rule on specific issues, it's clear that this will be a much different agency than the Bush-era FCC. The consensus: Today's commission likely will be much more analytical and data-driven than it has been, it likely will be a bottom-up, staff-driven agency, and FCC Chairman Julius Genachowski likely will take a measured, patient look at pressing issues.

FCC Launches Broad Investigation into Wireless Industry

On Thursday, the Federal Communications Commission launched three proceedings related to the wireless industry.

1) A Notice of Inquiry ("NOI") that seeks to identify concrete steps the Commission can take to support and encourage further innovation and investment in the wireless marketplace.

2) A NOI that seeks to enhance its analysis of competitive conditions in the mobile wireless market.

3) A on whether there are additional opportunities to protect and empower American consumers by ensuring sufficient access to relevant information about communications services. The third proceeding is actually broader than just wireless including the information available to consumers about: choosing a provider, choosing a service plan, managing use of the service plan, and deciding whether and when to switch an existing provider or plan for all communications services, including wireline voice and wireless services, as well as broadband and subscription video (cable and satellite).

National Broadband Plan Update

On Thursday, August 27, Blair Levin, the director of the Federal Communications Commission's efforts to devise a National Broadband Plan, briefed FCC commissioners and the public on the progress already made and plans for the coming weeks. In the past month, the FCC has held a number of staff-led workshops on various parts of the plan. Those workshops will continue through September will a number of new workshops to be announced soon on topics including civil rights, spectrum, and content. In addition, the FCC will hold field hearings around the country. Levin's team reported that the workshops have been an effective way to cover a lot of ground in a brief timeframe. The plan moving forward is for the broadband team to: 1) report again in September on its process and calendar, 2) provide a "factual state of play" in October, and 3) deliver an analysis of key gaps in November. By the FCC's December open meeting, the National Broadband Plan team expects to have a policy framework, followed by a report on the opportunities to drive national purposes in January and wrapping up the plan in February.

Nick Sinai's Electric Bill and How Broadband Can Help

Sinai just received his first summertime DC electric bill and is suffering some sticker shock. But he allows observes that the bill is: 1) confusing, 2) delivered too late for him to do anything about it, and 3) missing helpful hints about how to change his consumption in the future. He writes, "Real-time information about prices and usage is important—studies have shown that just providing information about energy consumption in real-time can change behavior enough to generate a 10% savings on your electricity bill. The Smart Grid holds the promise to make this a reality." There are many different approaches to building the communications networks that are an essential part of the Smart Grid. There are many different applications -- Smart Meters being just one -- that have different bandwidth and latency requirements, and there is no silver bullet. Commercial wireless networks will play a role, but there are also private licensed and unlicensed approaches that have their place too. But the nation will collectively miss the benefit of the Smart Grid if we can't get information to the consumers so they can act on it.

Setting the stage for smart grids

The smart grid market, evolving from advanced meter infrastructure, is experiencing a perfect storm of industry forces that combined make it one of the biggest opportunities for telecom service providers working with utilities and a host of other new and existing players. Contributing to the storm are regulatory issues, public policy, market dynamics, technology drivers, rising energy demands, climate change, increasing import dependence, aging infrastructure and higher energy prices, according to analyst firm BroadbandTrends. With so many drivers, the number of key stakeholders is also steep and ranges from regulators and standards bodies to equipment vendors and technology providers to systems integrators to consumers and, of course, network operators and the more than 2,000 US-based utilities ripe for partnership.

Update on FCC Reform Efforts

Mary Beth Richards, Federal Communications Commission Chairman Julius Genachowski's Special Counsel for Reform, led a briefing for FCC commissioners and the public on efforts to reform the agency.

Her review included:

1) the agency's public safety readiness,

2) data collection, analysis and dissemination,

3) the agency's licensing, comment and complaint filing systems, 4) internal and external communications, and

5) the modernization of the FCC's website and use of new media. In add

ition, the presentation covered the ongoing development of the FCC workforce, the agency's internal processes, and a financial review of the FCC.

Moving forward, the plan is to A) seek additional internal and external input, B) prioritize recommendations, C) develop short-term and long-term plans, and D) to implement changes.

Public Knowledge President and Co-Founder Gigi B. Sohn said, "From data collection to the Commission's Web site and FCC procedures, it appears as if the Commission is on the right track to make the changes to bring the agency into the 21st century."