Annie Stroud

Good for Communities, Good for Business: Why ISPs Should Care About Digital Equity

Digital equity is about ensuring everyone has the tools and skills needed to fully participate in today’s society. Too often, this work is viewed as the responsibility of nonprofits, libraries, and community groups. But internet service providers (ISPs) also have a crucial role to play—not just as a ‘nice-to-do’ but as a smart business strategy. Investing in adoption isn’t just the right thing to do—it’s a strategy for long-term business growth. Here’s why: