Scott Nover

It’s the end of the internet as we know it—and I feel fine

The internet feels like it’s falling apart. To start, nothing seems to work anymore. Google’s search engine once provided directory-level assistance to the denizens of the internet. Now it’s chock full of ads, sidebars, SEO-optimized clickbait, and artificial intelligence-powered guesstimations of possible answers to peoples’ questions. On Amazon, the digital shelves are littered with sponsored products and cheap replicas of popular items. On social media, the situation is even more dire.