Tim Baysinger

Streaming is recreating TV, rather than replacing it

More than a decade after Netflix blew up television's model with "House of Cards," streaming services more closely resemble the business they disrupted. This matters because streaming rose to prominence by providing a refuge from all the things consumers hated about the cable TV bundle.

PTC Warns MTV Over Explicit VMAs Content

The Parents Television Council has written to MTV, asking the network not to have a repeat of the previous 2013 Video Music Awards, which came under fire for a performance from Robin Thicke and Miley Cryus that was deemed too explicit by some viewers.

In a letter addressed to Janet Borelli, senior VP of standards and practices at MTV Networks/Viacom Media Networks, PTC president Tim Winter asked MTV to “commit publicly that the program will not contain the type of explicit sexual content present in last year’s show.”

World Cup Final Notches Record 17.3M Viewers

Overall, the 2014 FIFA World Cup was the third-most-viewed soccer game of any kind in the US, behind the 1999 Women’s World Cup Final between the US and China and Team USA’s group stage match in the 2014 tournament against Portugal.

An additional 9.2 million watched on Univision -- up 5% from 2010 -- for a combined total of 26.5 million, which was also a 9% increase from 2010. With an average of 4.56 million viewers on ESPN and ABC, the 2014 World Cup now stands as the most-watched in US television history and an increase of 39% over 2010.

Hulu Plus Inks Exclusive Licensing Deal With Parent NBCUniversal

Hulu has reached an exclusive multi-year licensing deal with NBCUniversal Television & New Media Distribution to stream prior seasons of multiple NBCU properties on its Hulu Plus service. NBCUniversal is one of Hulu’s parent companies, along with 21st Century Fox and Disney.

NBA, MLB, Others Partner with Time on Digital Sports Network

Time is launching a new digital sports network with help from three of the "big four" professional sports leagues. The National Basketball Association, National Hockey League and Major League Baseball -- along with NASCAR and Campus Insiders -- have partnered with Time on 120 Sports, a live-streaming digital offering that will be available across all platforms and mobile devices.

120 Sports will not require authentication from users' pay-TV provider, and will feature original and hosted programming, including game footage, analysis, conversation and social commentary from the players, newsmakers as well as voices of the fans. The content will be delivered in two-minute segments. The digital network is expected to launch sometime this spring. 120 Sports will debut as free native applications for mobile and tablet devices, as well as the web at 120Sports.com and other distribution outlets. A premium content offering will be introduced next year.