3 Things That Will Change After Facebook's IPO, And 2 Things That Won't

Once Facebook goes public, the party's over, right? Less innovation and more kowtowing to Wall Street, no? Maybe. Then again, maybe not.

Three things that will change:

1. More (Innovative) Ads: Are you a marketer who wants more access to Facebook’s 800 million users? Start thinking about information about your product that could be something a user would want to share.
2. Shopping Spree!: Think you’re a potential Facebook acquisition target? Start polishing your pitch.
3. More Lobbying: Are you an old Washington hand looking for a new and exciting career? Start friending Facebook’s DC team.

Two things that wouldn’t change:

1. The Relentless Pace of Innovation: Hoping that going public means Facebook will stop messing with your Wall? Fuhgeddaboudit.
2. Zuckerberg The Product Guy/Sandberg The Suit: If you’re a New Yorker hoping to catch sight of Zuckerberg spending more time wining and dining Wall Street types, better bone up on what Sandberg looks like instead.