4 ways technology will impact politics in 2012
December 4, 2011
Just how will technology be part of the story in the 2012 election? Here are four possible ways:
- Expect all the major candidates to make mobile a big part of their fundraising and messaging efforts throughout the year.
- With more politicians tweeting and at greater frequency, there’s no doubt Twitter could play a big role in 2012, and in possibly unforeseen and unwanted ways.
- It is savvy use of analytics by a candidate to sift through the mountains of data made available through social, mobile and other types of profiling and behavioral data could give them a significant advantage over their opponent.
- How will the use of Internet political activism take shape in 2012? It’s impossible to predict at this point, other than to say there’s a high likelihood that new and existing groups will likely try to make their voices heard in new and unforeseen ways, making this new frontier of Internet activism perhaps the biggest x-factor of all in next year’s Presidential election.
4 ways technology will impact politics in 2012