9 Things Cable Needs To Know About the Market Meltdown
Multichannel News interviewed cable-TV operators, programmers, advertisers and investors to see what the impact of the Wall Street financial meltdown will be on cable. Will cable stocks continue to hold their own through this mess? Will consumers begin dropping premium services? What about pay-per-view movies and events? How will the closing of the debt markets affect cable companies' ability to borrow money and upgrade? What will the lending crisis do to cable's competitors? Will tough economic times spark a price war with the phone companies? How will all of this downturn and pessimism affect cable-TV advertising? Won't the mortgage crisis result in more disconnects as people lose their homes? Is there any truth to the old tenet that "cable TV is recession-proof?" That 10th question on you mind -- what does all this mean for PEG? -- never seems to come up.
9 Things Cable Needs To Know About the Market Meltdown