Advertising Watchdog Tells Charter to Soften Claims About T-Mobile Home Internet

Charter will comply with a series of recommendations made by The National Advertising Division (NAD) of Better Business Bureau (BBB) National Programs about certain claims the company has made about T-Mobile fixed wireless offerings, known as T-Mobile 5G Home Internet and T-Mobile Internet Lite. NAD recommends that Charter discontinue claims made in the “Game Time” and "Move Out" commercials, which suggest that T-Mobile Home Internet services provide “spotty,” “glitchy,” and unusable service, and that T-Mobile Home Internet is too slow for five people to use simultaneously. NAD determined that the claim that Charter’s own Spectrum service is typically not glitchy is supported by the evidence. Additionally, NAD made a series of recommendations that Charter discontinue or revise a number of other website claims, including modifying the “High-Speed Internet for Rural Areas” portion of its website to avoid conveying the message that T-Mobile 5G Home Internet is not available in rural areas. NAD said that claim was unsubstantiated.