Apple buying Disney? A consultant explains why he thinks a deal is ‘frighteningly obvious.’

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Apple’s success has started to become a problem. The company’s revenue and profits have grown so fast that it’s difficult for it to find new markets that will be large enough to ensure its revenues continue growing.

Apple has introduced a stock dividend and bought back shares to appease investors who question whether the world’s largest technology company by market capitulation is still a growth company. Apple is expected to release a smartwatch this fall, which should provide a boost. But Francis McIlerney, a consultant at North River Ventures, has another idea for how Apple can keep growing. Why not buy Disney?

McIlerney imagines the two combined as a “Netflix on steroids,” in which Apple would benefit from finding ways to monetize Disney’s content offerings, and Disney would have a safe and profitable place in the emerging, unbundled world of TV and video to peddle its wares. Having Disney under the Apple umbrella would also be an asset if Apple ever launches a television set, which has been suggested for years but may not become a reality.


Apple buying Disney? A consultant explains why he thinks a deal is ‘frighteningly obvious.’