AT&T Will Retain U-verse TV, Won’t Force Customers to Switch to DirecTV
AT&T will not force U-verse TV customers to take DirecTV service, if the telco’s $67 billion deal for the satcaster goes through, CFO John Stephens said.
“Customers will have their choice,” said Stephens, speaking at the JP Morgan Technology, Media and Telecom Conference. “They can stay on U-verse. This transaction is not based on freeing up wired capacity.”
AT&T at the end of March 2014 had 5.7 million U-verse TV subscribers, making it the fifth-biggest pay-TV provider in the US. “Our customers are very happy. They’re voting with their feet to stay with us,” Stephens said, noting that the telecommunications company has been adding about 200,000 TV subscribers per quarter.
AT&T Will Retain U-verse TV, Won’t Force Customers to Switch to DirecTV