Can Hillary Clinton emojis win over the Snapchat generation?

Emojis might just be the political cartoon for the Snapchat generation. That's the thinking behind a new iOS emoji keyboard called Hillarymoji. The keyboard hit the Apple store June 30 with 20 Hillary Clinton-related stickers. It features emojis like Clinton sporting a T-shirt that reads, "The future is female," Clinton channeling "Rosie the Riveter," and a pink credit card that reads "Woman Card" in a nod to Donald Trump's now infamous phrase. The goal behind Hillarymoji is to get the younger generation politically engaged.

"It's a group she has got to bring over from the Bernie [Sanders] camp. It's another tool to the arsenal to help do that," said Dave Renz, cofounder of software development consultancy Tanooki Labs and cocreator of Hillarymoji. "We're very focused on fact that these can't be stupid emojis. We put a lot of thought into making it conversational so they'll actually be used." But unlike other emoji keyboards, it's not all entertainment. In addition to sending stickers to friends, there's also a call-to-action in the keyboard itself that directs people to Clinton's donation page. Those who donate will have access to a special Clinton emoji.