Cell phone firms remain among most unpopular

CELL PHONE FIRMS REMAIN MOST UNPOPULAR
[SOURCE: San Francisco Chronicle, AUTHOR: Ryan Kim]
According to the latest survey by Consumer Reports released Monday, cell phone operators are making slow progress addressing a number of issues including call quality, poor coverage, unsatisfactory customer service and contracts. The cellular industry notched a satisfaction score of 67 out of 100, up a point from last year and up two points from 2002, when Consumer Reports began surveying its subscribers. The industry is about as popular as cable television operators and computer repair shops. "The survey tells us that the cell phone companies are not delivering as much satisfaction as other companies," said Jeff Blyskal, senior editor for Consumer Reports. "Even the best of them have to focus on improving customer service. Even the best of them are not very good."
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