Charter to Share Broadband Customers' Web Histories with Ad Networks

Charter Communications, one of the nation's largest ISPs, plans to track the web surfing habits of its customers in order to help third-party net advertising networks tailor ads to its subscribers in a pilot program set to begin in a month. In letters being sent to some of its 2.7 million high speed Internet customers, Charter is billing its new web tracking program as an 'enhancement' for customers' web surfing experience. The company is aware of the privacy and transparency concerns, but believes the program will benefit its customers and its own bottom line.
http://blog.wired.com/27bstroke6/2008/05/charter-to-inse.html