Children's TV ads loaded with junk food

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CHILDREN'S TV ADS LOADED WITH JUNK FOOD
[SOURCE: Associated Press]
In a child’s buffet of food commercials, more than 40 percent of the dishes are candy, snacks and fast food. Nowhere to be found: fresh fruit, vegetables, poultry or seafood. For years, health officials have warned that kids were being inundated with commercials about not-so-healthy foods. Now, researchers have put numbers to those warnings in the largest-ever study of commercials aimed at children. “The vast majority of the foods that kids see advertised on television today are for products that nutritionists would tell us they need to be eating less of, not more of, if we’re going to get a handle on childhood obesity,” said Vicki Rideout of the Kaiser Family Foundation, which conducts health research. Children ages 8-12 see the most food ads on TV — an average of 21 a day, or 7,600 a year. Teenagers see slightly fewer — 17 a day, or about 6,000 a year; and children ages 2-7 see the fewest — 12 a day or 4,400 a year.
http://www.msnbc.msn.com/id/17831211/from/ET/

* Food for Thought: Television Food Advertising to Children in the United States
http://www.kff.org/entmedia/entmedia032807pkg.cfm

* Kaiser Study: Tweens See Most Food Ads
http://www.broadcastingcable.com/article/CA6428627?title=Article&spacede...

* Forced Feeding
http://www.washingtonpost.com/wp-dyn/content/article/2007/03/28/AR200703...

* Study Says Junk Food Still Dominates Youth TV
http://www.nytimes.com/2007/03/29/business/media/29adco.html

* No sugarcoating this: Kids besieged by food ads
http://www.usatoday.com/printedition/life/20070329/d_tvfoodads29.art.htm

* Study finds TV feeds children plenty of junk
http://www.latimes.com/business/printedition/la-fi-foodads29mar29,1,9810...


Children's TV ads loaded with junk food