Connecting the dots: AI is eating the web that enabled it

Connecting the dots of recent research suggests a new future for traditional websites:

• Artificial Intelligence (AI)-powered search can provide a full answer to a user’s query 75% of the time without the need for the user to go to a website, according to research by The Atlantic.
• A worldwide survey from the University of Toronto revealed that 22% of ChatGPT users “use it as an alternative to Google.”
• Research firm Gartner forecasts that traffic to the web from search engines will fall 25% by 2026.
• Pew Research found that a quarter of all web pages developed between 2013 and 2023 no longer exist.

The large language models (LLMs) of generative AI that scraped their training data from websites are now using that data to eliminate the need to go to many of those same websites.