Consolidated spotlights Wi-Fi experience with Fidium Fiber rollout

Consolidated Communications launched a fresh “Fidium Fiber” brand for consumers in its New England footprint, pairing its residential connectivity with a new app that offers users more control over their in-home broadband experience. Currently available to customers in parts of Maine, New Hampshire and Vermont, Fidium Fiber offers symmetrical 50 Mbps, 250 Mbps and 1-gig service tiers. The latter runs $70 per month, with Wi-Fi equipment and installation costs included and no contract required. Erik Garr, Consolidated’s President of Consumer and Small Business Services, said what makes the brand special is its companion app, Attune WiFi. Built on smart home company Plume’s platform, the app provides customers a “360-degree view of their home’s Wi-Fi network,” Garr said. Among other things, consumers can use it to set content and access restrictions, conduct speed tests and troubleshoot connectivity issues. The new brand launch comes as Consolidated presses full steam ahead with an effort to upgrade 1.6 million passings within its footprint to fiber by 2025, with approximately 1 million of these set to be in northern New England. CEO Bob Udell said it is on track to push fiber to more than 300,000 locations in 2021.