Consumer Reports Launches iPad Subscriptions, 7 New Smartphone Apps
Consumer Reports, which named the iPad the top tablet earlier this year, is now adding subscriptions and free access for print subscribers to its iPad app. As part of its ongoing strategy to reach younger readers, it is also releasing seven new smartphone apps, including one that scans barcodes for instant access to CR ratings and reviews. The CR iPad subscriptions launch with the January 2012 issue, which goes on sale December 6. Also starting with the January 2012 issue, print subscribers (who pay $29 per year) will have access to the iPad edition for free. Single issues are available through iTunes for $4.99, monthly iPad subscriptions are $2.99 and annual iPad subscriptions are $24.99. Consumer Reports Mobile Shopper, for $4.99, lets users scan barcodes to see Consumer Reports ratings and reviews. The other apps focus on appliances, babies’ and kids’ products, eco-friendly ingredients, TVs, washers and dryers, and hospital ratings.
Consumer Reports Launches iPad Subscriptions, 7 New Smartphone Apps