Creepy or useful: When retail employees start recognizing you with Google Glass
March 20, 2014
Hybris Software has its eye on the future of commerce. Here’s the process:
- See a QR code on a magazine ad for a product you’re interested in. Scan the QR code on your smartphone.
- Request customer service in an app for the next time you’re in a store.
- You walk in the store, and an employee receives an alert via Google Glass that you’re in the store and want help buying that product.
- The salesperson identifies and greets you, thanks to a photo from your Facebook profile.
- The salesperson guides you to the product you’re interested in.
- As you check out, the salesperson is alerted to another product you’re interested in, and he or she offers you a promotion.
- You buy that other product, motivated by the deal.
Creepy or useful: When retail employees start recognizing you with Google Glass